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1. Biz Cafe Manual

Biz Cafe Manual

Initially students have several important start-up decisions: name, furnishings, and what equipment to buy for producing their product. Beyond those, weekly decisions must be made in the following areas:. Management: Hiring of managers and servers (setting wage, hours). Marketing: Pricing (coffee), Advertising/Promotion, and Creative Design (of cups, ads, logo, etc.). Operations: Shop hours, Coffee purchase, and Cup purchase (inventory). Special Decisions: A variety of “incidents” are available (mini-cases), for instructors to add additional depth to the simulation.